1ecomm

Marketing & growth

Bring shoppers back,
without giving away your margin.

Build offers from a simple code to gift with purchase, test them on a sample basket before they go live, run invite-only sales, and email the customers who asked to hear from you.

A small business team collaborating at a desk
Six offer typesWith a code or automatic
Try it firstTest on a sample basket
Invite onlyPrivate sales
Consent firstEvery email checked

Why it matters

The problems it takes off your plate

What merchants tell us goes wrong, and what the platform does about each one.

“A 20% code ended up discounting the one product we make no money on.”

Scope it before you launch

Choose exactly which products, categories, collections or tags a discount applies to, and preview it against your live catalog with price, cost and margin.

“Customers stacked three codes and we paid them to shop.”

Limits enforced when the order is placed

Validity windows, usage limits and stacking rules are enforced when the order is placed, not only when a code is typed.

“Our VIP event link ended up on a coupon site.”

Access checked on the server

Private sales check access when products are viewed, added to a cart and bought, with invite-only, segment, secret-link and early-access modes.

“We were afraid of emailing people who had unsubscribed.”

Consent checked for every email

Campaigns reach only customers who opted in. Suppressed addresses are never emailed, and complaints and hard bounces suppress an address automatically.

How it works

What happens behind the screen

  1. Build the offer

    Percent off, fixed amount, free delivery, buy one get one, free item or gift with purchase — with a code, or applied automatically.

  2. Test it

    Describe a sample basket to see exactly which lines are discounted, then preview the offer against real catalog variants.

  3. Reach the right people

    Build a rule-based segment, write a campaign, and send it now or schedule it. Consent is checked for each recipient as it sends.

  4. Reward and retain

    Gift cards are accepted as a payment at checkout, and referrals and loyalty points are recorded when the order is placed.

Get started

How to switch it on

The exact screens, in order. Nothing here needs a developer.

  1. Create a discount

    Open Marketing → Discounts and choose New discount. Set the basics, what it applies to, and its limits.

  2. Try it before you activate

    Use Try it before you activate at the bottom of the form, then save it as Active.

  3. Plan a private sale

    Open Marketing → Private Sales, choose New private sale, set the access method and times, add products, then schedule and open it.

  4. Send a campaign

    In Marketing → Campaigns, choose Create draft, pick a segment, write the email, and choose Review & send now or Review & schedule.

What's included

Built in, not bolted on

Offers

Six discount types

Codes or automatic offers, including buy-X-get-Y and gift with purchase.

Testing

Sample basket and live preview

See the effect on real lines, prices and margin before anything goes live.

Events

Private sales

Time-boxed events with server-checked access and purchase caps.

Email

Consent-first campaigns

Segments, scheduling and per-recipient delivery results.

Retention

Gift cards and referrals

Settled against the real order, not just displayed.

Storefront

Banners and alerts

Promo banners, newsletter sign-up and back-in-stock alerts.

Straight answers

What it does not do yet

We would rather you know now than find out after you have planned around it.

  • Shoppers cannot yet see a points balance or redeem points on the storefront.
  • A scheduled campaign cannot be edited. Cancel it before sending starts and create a corrected draft.
  • If a campaign stops partway, it is not automatically resent to the whole audience, so nobody is emailed twice.

Works with

Related features

Ready when you are

Grow without discounting blind.

Test every offer on a real basket before a single shopper sees it.